Online Rental Haute Couture DESIGNER, MAIN, RETAIL 11.11.09Written By Ben

A new site called Rent The Runway is adopting a Netflixesque dresses renting system that has much potential. In the days of Yore, women would only be able to enjoy designer clothes that cost thousands of dollars through photographs in magazines, but now wearing designer clothes is as easy as renting one via mail.

Some notable designers that are availbable are Diane Von Furstenberg, Herve Leger, and Proenza Schouler. The rentals vary from $50 to $200 dollars for a four-night loan. Since the service is new, you could currently rent dresses by invitation only.

Source NY Times